Kellogg’s Gluten Free Breakfast Kit Giveaway and Dietitian Tips

Eating gluten-free should neither be a budget buster nor an inconvenience, especially when thinking about feeding your children at breakfast, which as everyone knows is a hectic time of day … trying to get them fed and off to school. Busy moms and dads need gluten-free products that are affordable, easy to prepare, as well as being healthy and tasty. Think Snap, Crackle and Pop! Yes, Kellogg’s, one of the world’s leaders of breakfast cereal, snacks and frozen food, has reformulated their Rice Krispies cereal by eliminating barley (malt) so the boxes marked “gluten-free” are now safe for celiacs and the gluten-sensitive. Breakfast just got a whole lot easier, and I can hear moms and dads around the globe rejoicing! Kellogg’s Rice Krispies are made with whole-grain brown rice and fortified with 10 essential vitamins and minerals. Though I am the resident celiac and required to eat gluten-free, my non-celiac boys also look forward to a bowl of gluten-free Rice Krispies, with or without milk!

So thank you Kellogg’s for making the lives of busy moms and dads just a little easier at breakfast and snack time. We applaud your efforts for considering the celiac and gluten-sensitive community, by offering a gluten-free cereal.

We also thank you for offering one lucky CeliacCorner winner, an amazing – yes amazing, celebratory “Kitchen Kit” to share with their family, as I was able to do with mine – see Giveaway details below!

In conjunction with Celiac Awareness Month (May), Kellogg’s has teamed with dietitian Tricia Thompson, MS, RD  to bust the many myths surrounding gluten-free products, especially breakfast items, so that families will know that following a gluten-free lifestyle is not as inconvenient as originally thought, especially when there are options such as Rice Krispies’ cereal and snacks (you can now make the gluten-free version of marshmallow treats!).

According to Thompson, three such myths of living a gluten-free lifestyle are:

Myth One: You always have to pay more for gluten-free products.

Gluten-free doesn’t have to mean more expensive or a trip to a specialty store. For example, a box of Kellogg’s Rice Krispies Gluten Free cereal costs the same amount as Kellogg’s Rice Krispies and is sold alongside the original blue box.

Myth Two: All gluten-free snacks for kids require extra attention from mom and dad.

Not all snacks require a lot of time and preparation. With many favorite products now available in gluten-free varieties, it’s easy to whip up a quick gluten-free snack that the whole family will love, like Rice Krispies Gluten-Free Treats™.

Myth Three: Food that’s labeled “gluten-free” is healthy.

Not all gluten-free products qualify as healthy. When grocery shopping, look for gluten-free cereals, breads, and pastas that are made with gluten-free whole grains or have been fortified or enriched as they are good sources of iron and B vitamins, which may be lacking in gluten-free diets.

“There are ways to eat a gluten-free diet without sacrificing several nutrients, including fiber, iron, folate and niacin,” said Thompson. “For example, a breakfast that includes a whole grain- or vitamin and mineral-fortified cereal, like Kellogg’s Rice Krispies Gluten Free, served with sliced bananas and milk is a quick, healthy and delicious way for kids to start the day.”

Great advice Tricia!

To Learn more about Kellogg’s Rice Krispies Gluten Free cereal and find some wonderful family-friendly gluten-free recipes visit Visit Kellogg’s on Facebook at

Note: Just be sure to look for the words “gluten-free” on the box at time of purchase to be sure you are buying the gluten-free Rice Krispies, and not the “original” Rice Krispies, which still contain barley malt.

Here is a photo of my boys,
Marcus (right) and Benjamin,
enjoying their breakfast of
gluten-free Rice Krispies
using products from the  Kellogg’s Breakfast Kit!





x x Kelloggs Breakfast Kit GIVEAWAY x x



Kit includes:

one (1) nine-ounce box of Gluten-Free Rice Krispies ®, one (1) Kellogg’s Rice

Krispies® Assorted Mugs, four (4) Linden Street Boston Checks Placemats from JC Penny, four (4)

Gerber Daisy White Napkin Rings from Crate& Barrel, one (1) Set of Monogrammed Napkins from West

Elm, and two (2) Rice Krispies Snap!™ Crackle!™ Pop!™ Bowls . Total ARV: $70.

xx   A Big Wow, right!   xx

(Tablecloth not included)

Giveaway begins Wednesday, 30 May at 3:00 pm ET and ends Friday, 8 June at 5:00 pm ET

(Don’t miss out on this one!)

To enter Giveaway:



–        FOLLOW CELIACCORNER ON TWITTER, IF YOU TWEET (you can still enter if you are not a tweeter)


–        GIVEAWAY BEGINS WED., 30 MAY at 3:00 pm  ET and ENDS FRIDAY, 8 JUNE at 5:00 pm ET


Giveaway open to US residents only, per Kellogg’s (apologies to our Canadian visitors)


Official Giveaway Rules by Kellogg’s:



The winner of the “KELLOGG’S® RICE KRISPIES® GLUTEN-FREE BREAKFAST KIT” will be selected at

random using The winner will be contacted by e-mail and will have 48 hours to respond

and confirm his/her prize of one (1) “KELLOGG’S® RICE KRISPIES® GLUTEN-FREE BREAKFAST KIT”

giveaway: with a value of $70. To enter the giveaway, readers must abide from blogger’s specific

guidelines (SEE ABOVE – To Enter The Giveaway)

Limit one (1) Giveaway entry per person for entire Giveaway. Entrants for the KELLOGG’S® RICE

KRISPIES® GLUTEN-FREE BREAKFAST KIT” giveaway may not participate with multiple e-mail

addresses. Any entrant who attempts to enter with multiple e-mail addresses, under multiple identities or

uses any other device will be disqualified from participation in the promotion and all entries submitted by

that entrant will be void.

1. ELIGIBILITY: Open to legal residents of the fifty (50) United States and District of Columbia who are

18 years of age or older at time of entry. Employees of Sponsor, its affiliates, subsidiaries, advertising and

promotion agencies and their immediate family members and/or those living in the same household of

each are not eligible to participate.

WINNER SELECTION: Giveaway winners will be selected at random on June 8th at 5:15 pm or thereabouts

among all eligible entries received during the Giveaway.

2. Winners will be determined by the Sponsor. Winners will be notified by email. In the event the

Sponsor is unable to contact the winner within 48 hours of first notification, prize will be forfeited and

an alternate winner selected.


BREAKFAST KIT: one (1) nine-ounce box of Gluten-Free Rice Krispies ®, one (1) Kellogg’s Rice

Krispies® Assorted Mugs, four (4) Linden Street Boston Checks Placemats from JC Penny, four (4)

Gerber Daisy White Napkin Rings from Crate& Barrel, one (1) Set of Monogrammed Napkins from West

Elm, and two (2) Rice Krispies Snap!™ Crackle!™ Pop!™ Bowls . Total ARV: $70. Odds of winning

Giveaway prize depend on total number of eligible entries received during the Giveaway. Unclaimed

prizes will not be awarded. Limit one (1) prize per person for each promotion.

4. GENERAL: Subject to all federal, state and local laws/regulations. Neither Sponsor, nor its affiliates will

have any liability whatsoever for any injuries, losses or damages of any kind caused by any prize or

resulting from acceptance, possession, use and/or misuse of any prize or participation in these

promotions. Acceptance of a prize shall be construed as and signify the winner’s agreement and consent

that Sponsor may use the winner’s name, voice, likeness and/or prize information, without limitation, for

promotional purposes without further consideration, review, approval or payment, where allowed by law.

By participating in this promotion, entrants agree to be bound by the Official Rules and the decisions of

the Sponsor, which are final and binding in all respects. Sponsor not responsible for any typographical or

other error in the printing of the offer or in administration of the promotion.

5. INTERNET: Sponsor is not responsible for electronic transmission errors resulting in omission,

interruption, deletion, defect, delay in operations or transmission or alterations of entry materials, or for

technical, network, telephone equipment, electronic, computer, hardware or software malfunctions or

limitations of any kind, or inaccurate transmissions of or failure to receive entry information by

Sponsor on account of technical problems or traffic congestion on the Internet or at any website or any

combination thereof. If for any reason the promotions are not capable of running as planned for any

reason Sponsor reserves the right in its sole discretion, to cancel, terminate, modify or suspend the

Sweepstakes and select the winners by random drawing from among all eligible entries received from all

methods combined up to the point of the action taken by the Sponsor.

6. Winners names will be available no later than June 15, 2012 by emailing the respective blogger.

Though Kellogg Company provided me with a Kellogg’s Gluten-Free Breakfast Kit to conduct a reader giveaway, my opinions on the product are entirely my own and I have not been paid to publish positive sentiments towards Kellogg Company or any of their products.

Camille’s CritiqueCorner

(See all Camille’s Reviews)



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On May 30th, 2012, posted in: CeliacCorner Blogs by
9 Responses to Kellogg’s Gluten Free Breakfast Kit Giveaway and Dietitian Tips
  1. Bernadette Cheng
    June 5, 2015 at 3:59 pm

    Comment *I love Kellogg’s products

  2. KELLOGG’S® RICE KRISPIES® was my favorite cereal when I was a child! I am so excited it is gluten free now and i can enjoy it again as an adult!!

  3. Just Entered the Giveaway…Snap, Crackle, & Pop! I do have someone right here that LOVES this cereal. Thanks for the link & have a great day!

  4. I liked and commented on your Facebook page as Jason Rubio.
    I would love to win this because I discovered fairly recently how negatively gluten impacts my health. I had my baby and began breastfeeding 6 months ago. Consuming any gluten resulted in an immediate reduction in the amount of milk I produced. I feel so much healthier since cutting it out of my diet, but I’m still looking for alternative meals.

  5. barbara mayer
    May 31, 2012 at 3:17 am

    I enter the Kellogg s breakfast. Give away 🙂

    This is great 🙂 thanks

  6. I loved Rice Crispies cereal growing up…. especially when we got to make treats! Thank you Kellogg’s for helping bring our childhood memories back! 🙂

  7. Arielle Russell
    May 30, 2012 at 6:31 pm

    I entered the Kellog’s Breakfast Giveaway!

    I love going to the supermarket and having choices in the cereal aisle, it makes me feel nice and normal! Also I am very excited about the possibility of rice krispie treats which I have yet to make.


  8. I entered the Kelloggs Breakfast GIve way!!
    We love the Kelloggs rice crispies for Making special treats. Me and my oldest son have celiac disease and he loves the kellogg rice cereal! Its our go to cereal! We love it!!

  9. I entered the Kellogg’s Breakfast Give Way!!!

    It is so nice to be able to take my children to the store, cereal isle and tell them “yes”, Kellogg’s Rice Crispies are safe for you to eat. :)) In addition to all the yummy goodies my children and I can make together. Thank you Kellogg’s for making a major contribution to the Wonderful World of Celiac Disease. We really appreciate your hard work and dedication!!!

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